Prolific GOOGLE ADS
What’s marketing without ads?
PPC AND GOOGLE ADS
HOW DOES PPC AND GOOGLE ADS WORK?
Online platforms like Google and Facebook make most of their revenue from running ads for businesses like yours.
Google uses a bidding system in which a business bids on a certain group of keywords to use in their ads; whenever a user searches for one or more of those keywords, the business with the highest bids will appear first in Google’s search results page (those websites labelled ‘ad’).